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LA MISE EN PLACE D' UN PLAN DE MARKETING DANS UNE ENTREPRISE DE SERVICES DE HAUTE TECHNOLOGIE INTERNATIONALE / J. BROUSSE

Main Author: BROUSSE J. ISSN: 0338-4551
  • Analytic: REVUE FRANCAISE DE GESTION. - PARIS/FR, nº71, P. 66-70 (1988); A00027527
  • Topical name: EMPRESAS | INFORMÁTICA | PLANEAMENTO ESTRATEGICO | MARKETING | SERVIÇOS | NOVA TECNOLOGIA
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