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O marketing da start-up : conceitos, princípios e métodos do marketing aplicado às start-ups / Michel Badoc ; colab. Elodie Badoc ; pref. Stéphane Roussier ; trad. Vanessa Guedes

Main Author: BADOC Michael Secondary Author: BADOC Elodie
                 ROUSSIER Stéphane
                 GUEDES Vanessa Correia Publication: Lisboa : Bertrand, 2001 Description: 321 p. : il.; ; 23 cmISBN: 972-25-1213-7Topical name: ESTRATEGIA EMPRESARIAL | INOVAÇÃO | MARKETING | MERCADO | NOVA ECONOMIA | SISTEMA DE INFORMAÇÃO | POLÍTICA DA EMPRESA | START-UP | START-UP
Item type Location Call number Status Date due Barcode
Monografia
Biblioteca Economia
GEST/13 Available 300100028802

Tít. orig.: Le marketing de la start -up

GEE

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