Elements of direct marketing / Martin Baier ; pref. Bob Stone, Richard L. Montesi
Main Author: Baier Martin Secondary Author: Stone BobMontesi Richard L Publication: New York [etc.] : McGraw-Hill, cop. 1985 Description: XIX, 389 p. : il., gráficos, quadros estatísticos ; 24 cmSeries: International Student EditionTopical name: PUBLICIDADE | MARKETING | DISTRIBUIÇÃO COMERCIAL
| Item type | Location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Monografia |
Biblioteca Economia
|
M-890 | Available | 300100033817 |
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