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La science du shopping : comment le merchandising influence l'achat / Paco Underhill ; trad. Marie-France Pavillet ; pref. Michel Gutsatz

Main Author: UNDERHILL Paco Secondary Author: GUTSATZ Michel
                 PAVILLET Marie-France
Publication: Paris : Village Mondial, 2001 Description: 256 p. ; 24 cmISBN: 2-84211-081-1Topical name: MARKETING | MERCHANDISING | COMPORTAMENTO DO CONSUMIDOR Geographical name: EUA
Item type Location Call number Status Date due Barcode
Monografia
DGC
M-6026 Available

DGC

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